December 29, 2010

PurBeauty at Serendra

If you:
  • Received money for Christmas and want to update your beauty kit
  • Still need to buy Holiday gifts for your girl friends
  • Need some retail therapy to recover from the Holiday stress (you know what I'm talking about!)
Then it's definitely time to head out to Serendra and visit PurBeauty.

They carry NYX, MUD, Ahava, Temptu, Goody and Orly products.  Some of these brands are cruelty-free which I think is great.  Anne, the store's manager, mentioned that more brands will be added in January.

Anne was very accommodating and provided me with product information and recommendations.  In fact, she helped me pick out a Holiday gift for one of my girl friends.  The Matte Top from Orly when applied to any nail polish, will convert it to a matte finish.  A great and economical way to update your look!

Very pleased with the steel palette I got.  This tool is essential when it comes to mixing colors.   Another use of this palette - instead of dipping your brush directly onto the product or letting the applicator (for glosses and concealers) touch your skin, put a small amount here.  This ensures that the product does not get contaminated.

The best part: they have a wide variety of NYX products - individual shadows, palettes, concealers, lip glosses, lipsticks, etc.   I wanted to buy so many things but I had to practice self-restraint.  It wasn't easy because I was like a little kid in a candy store.  Their eye palettes were so tempting!  But since I have enough eyeshadow to last me the year, I decided to put it off.  Instead, I bought replacements for some items I threw out and they're all reasonably priced.

Aside from the store, PurBeauty is also home to Make Up Designory - one of the best make up schools in the US.  They've begun to offer lessons depending on your interest so if you're planning to take up classes, it's worth looking into.

I've only been to the store once but I'm pretty sure I'll be coming back again and again!


  1. Oh woooow. But I'm headed for Makati right now and not Taguig! Will take note of this. I'm also going to check out another store that sells NYX here, Beauty Cocktails :)

  2. Kari, where's Beauty Cocktails? I haven't stepped inside a Makati mall in ages!

  3. Glorietta 4. I am not a Makati girl myself so I had to look for it--thankfuly it's easy! It's in the corridor going towards the SM Makati entrance, impossible to miss because it's right at the corner :) The company distributing NYX in Pure Beauty is the same company for Beauty Cocktails, so price is the same! And somewhat disappointing, though, at least one product is jacked up more than 100%. I should post about this soon haha

  4. Thanks for the info :) yeah, I actually checked online and NYX costs WAY less abroad.


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